Celebrate this Akshaya Trithiya with Tanishq Gold and Diamond Jewellery

· Get free gold coins on purchase of minimum 10 gms of gold jewellery

· Upto 20% off on Diamond Jewellery above 2 Lakhs

Bangalore, 24 April 2014: Tanishq, India’s largest and most preferred jewellery brand announces exciting offers on the auspicious occasion of Akshaya Trithiya. Rejoicing the spirit of gold, Tanishq, is offering a free gold coin on every purchase of minimum 10 gms of gold jewellery and customers can avail upto 20% off on purchase of single diamond jewellery like diamond bangles, matching diamond neckwear and earring sets worth Rs 2 lacs and above too. These offers are available at all the Tanishq stores across the country from 26th April 2014 to 2nd May 2014.

Speaking about the offer Mr. Sandeep Kulhalli, Vice President, Marketing and Retail, Tanishq said, “Over the years the tradition of buying gold during Akshaya Trithiya have become very prominent and this year we look forward to more people shopping with Tanishq. Gold has always been the sign of prosperity and we want to be a part of our customer’s prosperity with the wide range of gold and diamond jewellery offerings from Tanishq.”

He further adds, “This Akshaya Trithiya we are happy to announce exciting offers in both gold and diamond segment for our customers to avail the best for this auspicious festival. Tanishq wishes all its customers a very happy and prosperous Akshaya Trithiya.”

Customers can also opt for various instalment schemes and redeem their Anuttara and Golden Harvest Scheme (GHS) points on this auspicious occasion and club with the offers. They can also shop online and avail all the exciting offers by logging on to www.tanishq.co.in or call Tanishq toll free number 1800 258 2598 to know more.

About Akshaya Trithiya
Akshaya Trithiya, the third day of the new moon of Vaishakh month (April-May), is considered as one of the four most auspicious days of the Vedic Calendar. On this day the sun and the moon are simultaneously at their peak of brightness. This year Akshaya Trithiya falls on May 2nd . It is also the birthday of Parshurama (an incarnation of Vishnu) and marks the beginning of the Golden Age. ‘Akshaya’ meaning the never diminishing stands for eternal prosperity for any new ventures started or investment made on this day. Gold and gold jewellery bought and worn on this day signify the never diminishing good fortune.

About Tanishq

Tanishq jewellery, from the Tata Group, has been synonymous with superior craftsmanship, exclusive designs and guaranteed product quality. It has built for itself the envious reputation of being the only jewellery brand in the country that strives to understand the Indian woman and provide her with jewellery that meets her traditional and contemporary aspirations and desires.

Tanishq, India's only national jeweller offers gold and gem-set jewellery (in 22 and 18 karat gold) in over 5000 traditional, western and fusion looks. The jewellery is manufactured in a fully integrated manufacturing plant with state-of-the-art equipment. The Tanishq retail chain currently includes 164 exclusive boutiques in 86 cities, making it India's first and largest jewellery retail store chain.